Event: Digital Transformation Culture

Customer Obsession

15 June 2017
Author / Speaker: 
Gerry McGovern, Customer Carewords
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New organizational models that are succeeding today adopt a very outward-looking approach, focusing around and managing the experience of their customers. This presentation explores what makes these organizations different and how they are organized, their cultural aspects and strategic views, and why they are winning.

Geographical Focus: 
Type of Content: 
Learning Event